Build a 6-Figure Agency
That Pays You Every Month
Proven systems, step-by-step training, and — unlike every other program — the actual software to do the work. Pick money niches, win clients, deliver profitably, and step back from doing everything yourself.
Built by someone who's done it — a multi-six-figure agency with a self-managed team.

It's the operating system for your agency
Everyone else hands you videos and wishes you luck. Agency Engine Pro gives you the tools to actually do the work — inside one app, the day you join.

Niche Explorer
104 niches scored on demand, budget & competition — with playbooks & scripts for each.
GBP & GEO Audits
Score a prospect's Google & AI-search presence in seconds — a lead magnet that writes your pitch.
Proposals & Pricing
A pricing calculator and fill-in-the-blanks proposal builder → client-ready in minutes.
Service Engines
Each service laid out as a sales + fulfillment engine — stages, roles, and the SOPs to run it.
SOP Library
98 step-by-step SOPs across every service, ready to hand to your team.
Snapshot Vault
7 done-for-you GoHighLevel systems — load a whole client engine in one click.
Team Builder
Design a self-managed agency — the org chart, roles, and a bench of providers to hand work to.
Goals & Momentum
Set your MRR target, run the 7-day challenge, and close your daily rings. Momentum, built in.
What you'll actually learn
Five courses, 126 lessons — the real systems that built a self-managed, recurring-revenue agency. No theory, no hype.
What you'll walk away with
Not just knowledge — tangible assets you can use from day one.
Learn it. Do it. Get coached.
Three ways in — start where you are, move up when you're ready.
- Community on Skool
- Starter app: Niche Explorer + audits
- The 7-day launch challenge
- Weekly group Q&A
- All 5 courses · 126 lessons
- The full app: proposals, service engines, Team Builder
- 98 SOPs + 7 done-for-you GHL systems
- Full niche playbooks + 100+ scripts
- Everything in Pro
- 1:1 coaching & accountability
- Advanced scaling strategy
- Limited spots
Access is tied to your Agency Engine membership · cancel anytime
Five courses. 126 lessons.
A clear, step-by-step path — each lesson tied to a tool in the app.
Foundations
From zero to your first paying client
Sales & Prospecting
Fill your pipeline without cold DMs
Delivery & Operations
Deliver profitably without burning out
Recurring Revenue
Get paid every single month
Scale & Freedom
Step back from doing everything yourself

I'm Lance. I built the thing I'm teaching.
I used to be a teacher — I quit after 5 years because I knew there had to be something else. Over the last 10 years I've built a career in digital marketing: websites, design, and lead generation. I taught myself the craft from scratch, learned how agencies really work from the inside, then built my own into a six-figure digital marketing agency with a self-managed team — and reclaimed my freedom.
Now I hand you the same thing. Not theory. Not motivation. The actual systems, templates and processes that work — packaged into the app you're looking at.
This is for you if…
- You're done trading time for money and want recurring revenue
- You dream of quitting your 9-to-5 and running your own thing
- You want more time with your family and for travel
- You're tired of the project treadmill and want real systems
- You want a clear, step-by-step path — not more motivation videos
- You're willing to put in the work to build something that lasts
This is NOT for you if…
- You want to get rich quick with zero effort
- You're looking for a done-for-you service
- You're not willing to follow a proven system
- You want theory and hype, not real action steps
Questions
No. Foundations takes you from zero — including if you've never built a website or run ads. The app scaffolds every step.
YouTube gives you scattered tips. This is a complete system plus the software to execute it: niches, audits, proposals, SOPs and done-for-you systems, in one place.
The 7-day challenge gets you from zero to your first outreach in a week. First clients are a matter of doing the work consistently, not months of theory.
Then Pro pays for itself fast — the pricing, proposals, SOPs, service engines and delegation systems plug straight into what you already run.
Yes — the Skool community is included from the $47 tier, with weekly Q&A. The Inner Circle adds 1:1 coaching.
The app covers the agency operating system. For delivery you'll use GoHighLevel and Lovable — we show you exactly how (and include done-for-you setups).
Build the agency that finally pays you back.
Join the members building recurring-revenue agencies with the systems, the training, and the software to do it.